Creating a series of promotional kit for an alternative music store - Zoo Records
"ZOO Records" is a CD store selling alternative music.The project is to encourage Hong Kong people to try more different styles of music , not only Hong Kong Love songs or K-songs.I use a funny way to promote the idea, by creating a series of animals represent different styles of music. Also there are two evildoers represent Hong Kong Love songs and K-songs.Through the battles between two sides,I created a series of animation and posters for promotional uses. The whole promotional kits are: Posters, Booklets, T-shirts, Name cards and stand, Short animation clips.
*Storyline
*Motion graphics/Online promotional ads Application Used:Adobe Illustrator/After Effects/Apple Final Cut Pro