Final Year Project-Total Design Solution

Creating a series of promotional kit for an alternative music store - Zoo Records

"ZOO Records" is a CD store selling alternative music.The project is to encourage Hong Kong people to try more different styles of music , not only Hong Kong Love songs or K-songs.I use a funny way to promote the idea, by creating a series of animals represent different styles of music. Also there are two evildoers represent Hong Kong Love songs and K-songs.Through the battles between two sides,I created a series of animation and posters for promotional uses. The whole promotional kits are:
Posters,
Booklets,
T-shirts,
Name cards and stand,
Short animation clips.


*Storyline



*Motion graphics/Online promotional ads

Application Used:Adobe Illustrator/After Effects/Apple Final Cut Pro

Promo 1 -"dont look down on indie power"


Promo 2 -"we dont sell inferior goods"


Promo 3 -"you cant imagine how powerful they are"


Promo 4 -"we cover all the geniuses" Full version

1 comment:

Gavid Bowie 2493 said...

個人認為,你是上環那次 Grad show 中的 BEST . 繼續努力 !